Retailers are challenged with constantly improving customer experience to attract new and repeat shoppers. At the same time, they must hold down costs to stay profitable despite narrowing margins. AeroScout takes advantage of the growth of wireless technologies within retail environments, enabling several key applications:
Refrigeration units require temperature conditions to be continuously monitored and alerted on when out of range. AeroScout's solution is completely Wi-Fi-based and requires no additional sensor network. It automates the manual processes for temperature monitoring and provides enhanced reporting and alerting when temperature is out of range. Learn more about our Temperature and Humidity Monitoring Solutions.
Retailers typically experience annual loss rates of 15 percent for shopping carts, which can add up to millions of dollars for large chains. At the same time, the widespread introduction of handheld computers for employees to perform mobile point-of-sale transactions and inventory checks is being slowed by fear of theft. By tracking this equipment both in the store and in the parking lots, retailers can significantly reduce theft.
Staff Safety & Assistance
Incidents may occur where staff members require assistance when dealing with uncooperative customers or in other cases staff members may require general assistance. Staff members can carry call-button Wi-Fi tags, which can be triggered to alert other staff and security personnel upon encountering an emergency or in duress situations. The alert is accompanied by the real-time location of the individual requiring assistance.
By analyzing the path chosen by shoppers in a store, retailers can change store layout to alter purchasing behavior and boost sales. Linking layout information to actual purchase data can lead to further improvements in store and product layout.
Major retailers are introducing computing devices mounted to shopping carts. These devices help customers find products in a large store while at the same time allowing the retailer to target customers with location aware advertising and promotions.
For more information about potential applications and solutions, contact us at Industrial@aeroscout.com.